Texas Monthly

'Ultimate Texas Brand Bracket Championships'

'An Ode to Mrs Baird's, the Fluffy White Bread of My Texas Childhood'

Illustrating an article about one of the featured companies included in Texas Monthly's pole to find out which Texan brand is most loved by it's readership

'Ultimate Texas Brand Bracket Championships'

One of the daily animations created throughout Texas Monthly's pole to find Texas' most beloved brand. Each day brands were knocked out of the competion for not receiving enough votes

'Ultimate Texas Brand Bracket'

Illustrating a pole to find out which Texan brand is the most beloved by Texas Monthly readers

After a week of voting, The Texan supermarket chain H-E-B was crowned the winner, beating the runner up, Blue Bell ice cream by a margin of more than two to one

'Ultimate Texas Brand Bracket Championships'

'Chuck E Cheese Was a Child's Greatest Birthday Dream - or Nightmare'

Illustrating an article about one of the featured companies included in Texas Monthly's pole to find out which Texan brand is most loved by it's readership

'Ultimate Texas Brand Bracket'

Illustrating a pole to find out which Texan brand is the most beloved by Texas Monthly readers

64 icons were created to represent each brand in the competition, including Whataburger, Whole Foods, Dr Pepper and American Airlines